Share your blog on social media : This is likely not your first time hearing about social media promotion. Sharing your blog post on social media will always be one of the best ways to promote your content. Of course, you’ll want to take the time to cultivate a strong social media presence, and ensure you aren’t posting swipe-up links to your content daily. Instead, try creating a diverse social media content calendar with a variety of engaging posts, and have 3-4 a month drive traffic to a new or relevant blog post.Even if a social media post doesn’t explicitly mention a blog post, you can still aim to increase followers on your social media accounts, and over time, those followers will become naturally curious and take a look at your blog for themselves. Additionally, try leveraging a social media automation tool that helps you share and manage all your social media accounts from one dashboard.
Answer questions on Quora : Quora is one of the best platforms for engaging with people that might be interested in topics you discuss on your blog. And, as a new blogger, Quora can be a great promotion opportunity. Create a Quora account and make it a daily obligation to go on Quora and answer questions relating to your niche. Don’t simply copy-and-paste your blog URL into each Quora answer, though, which can come across as spammy and might even get you blocked on Quora. Instead, try to genuinely help Quora users with useful answers, and simply keep the URL of your blog on your profile for users to find on their own if they’d like.
Post on subreddits: Subreddits on Reddit are another good place for sharing your knowledge with a ready audience looking for more information on a topic. Just like Quora, Subreddits are topics in which you can join and add to the conversation. This is another way of sharing your post and building your influence.
Guest post on popular blogs : Guest posting is one of the oldest marketing techniques around, and it’s still as effective as ever. Guest posting requires you to reach out to similar blogs in your niche and then pitch ideas for them to publish to their blog. This is a win-win for the two parties involved — it provides a high-quality, unique piece of content for the blog host, while giving you a backlink to your own website.However, guest blogging isn’t easy and requires a lot of work. Other than sending outreach emails to the bloggers in your niche, you also need to take the time to craft high-quality guest blog posts. To do this on a larger scale, you will need to hire freelance writers that can help you write the blog post while you conduct the outreach process.
Network on related or similar blogs : Many bloggers have neglected to leave a comment on other blogs simply because they believe it won’t affect their SEO rankings. And yes — they’re right, it won’t. But the benefits of leaving a comment on another, related blog are still worthwhile. Leaving a comment on another blog can help you get on the radar of other bloggers in your industry, and begin cultivating relationships within your community. While admittedly small, this is still a potential avenue for getting your name out there without spending money or sacrificing too much time.