India’s pizza market is dominated by several major chains, each with a significant presence across the country:
- Domino’s Pizza: The largest pizza chain in India, with over 1,900 stores in 2023. Domino’s was the first American pizza brand to open in India in 1996. It has about 55% of the organized pizza market share and 70% of the home delivery market share.
- Pizza Hut: The second largest pizza chain in India, with 922 stores. ntering the Indian market in 1996, it offers a diverse menu that blends international and Indian flavors, appealing to a broad customer base.
- La Pinoz Pizza: The biggest Indian pizza company, with 700 stores. La Pinoz is growing quickly.
- U.S. Pizza: Positioning itself as the third-largest pizza chain in India for a while, until La Pinoz grew, U.S. Pizza focuses on delivering fresh and cheesy pizzas. Their menu includes classic pan pizzas and authentic Italian crust options.
- Chicago Pizza: Specializing in takeaway services, Chicago Pizza boasts over 100 outlets across India. The brand emphasizes customizable pizzas made with fresh ingredients.
These chains have successfully adapted to Indian consumers by incorporating local flavors and preferences into their menus, contributing to their widespread popularity.
