If you want to know how to make a movie really sell and do well, take a page from first time director Oren Peli. The Israeli born director, who also wrote the movie, made 2009 horror hit Paranormal Activity on a budget of $15000 with a small unknown cast.
The movie has made $62 million at this time and is the #1 movie in the US going into the week of Halloween. The movie has become a horror sensation because of online fan buzz. The fictional movie unfolds like a homemade documentary as a couple copes with apparitions and supernatural phenomena in their home. It features footage captured on a camera setup by the couple in their bedroom.