Most people who know me know that I can’t stand most pop music, bollywood songs, dumb dance music and rap. I just can’t stand it and wonder why people even bother listening to that kind of drivel. Anyway, most places in Cochin play the stupid Hindi music with its really dumb lyrics these days, whereas they would have played good rock music about 10 years ago. Kind of like evolution in reverse!

Coffee shops, music stores, offices – almost everywhere. Now I frequent a couple of music stores in the city and buy atleast one music cd or a movie from them once or twice a month. They know me by name and its good to see that they also know my taste in music. I went in to both the stores today and in one of them, I stayed for a long while, figuring out what movie or cd to buy. They were playing some stupid Hindi movie music that was pissing me off. After sometime, most of the people had left the store, except for the store guys, 3 customer and me.

Now it was pretty obvious that the other 3 customers were also into rock music. One guy had an Iron Maiden t-shirt and another had a Metallica shirt. The 3rd dude was dressed more or less like me, button down shirt and jeans. The store guys changed the music to fit the 4 of us – they put on a cd of classic rock hit singles! The 4 of us gave assuring nods towards the store guys. Now that’s what I call knowing your customer!