Apparels
Dresses constitute the largest segment of all products sold online in India. Close to 35% of the entire revenue generated from online sales comes from apparel and dress materials. Apparels include ladies’ clothes, men’s clothing, and children’s dresses.
Mobile Phones
Mobile phones are trendy items for sale on eCommerce sites. All brands and models available in the open market are also sold through online sites. For buyers, it is easy to compare among models online before buying a handset of choice.
Books and Stationery
Buying a book could be really time-consuming if bought from the open market. It is easy for a buyer to locate a seller of their selected titles across eCommerce sites. Educational, fictional, and reference books from Indian and overseas publishers are available across eCommerce sites. Since the lockdown, many brands have started selling stationery online. You can sell customized, print-on-demand, and quirky stationery online that otherwise is not common in shops.
Consumer Electronics
eCommerce sites are excellent platforms for buying/selling consumer electronic goods like laptops, tablets, and digital cameras. By 2025 India is expected to become the world’s 5th largest consumer durable market.
Footwear
Online is perhaps the best place to search for and buy footwear. The varieties are exhaustive and include shoes, slippers, sandals, and sneakers for both ladies and gentlemen. People get to choose among leading brands from across the world.
Jewellery
Buying exclusive jewelry items is often a tough task when bought across counters. The entire process of selecting preferred items and buying from global leaders is done conveniently through eCommerce websites.
Fashion Accessories
It is obvious that after jewelry items, fashion accessories are a popular product category sold online. Belts, handbags, purses, wallets, headbands, and watches are items bought widely online by Indians.
Beauty Products
Skincare products like cream, lotion, face masks, moisturizers, and perfumes are demanded items sold online. Haircare products like gel, cream, color, shampoo, dryers, etc., are widely hot selling products through eCommerce sites.
Computer Hardware, Software, and Accessories
Desktops, disk drives, storage devices, printers, scanners, mice, and switches are computing devices and accessories that people buy online in India. Market’s leading brands are available to customers at hugely discounted prices.
Video Games
eCommerce sites in India are used to buy video games, especially as gifts to children. Games ranging from FIFA World Cup, Grand Theft Auto, Call of Duty, and so on are all available online.