Day: November 14, 2024
Fun Facts About Tim Hortons
Tim Hortons is a renowned Canadian coffeehouse and restaurant chain with a rich history and significant cultural impact. Here are some key facts about the brand:
Founding and Establishment: Founded in 1964 by National Hockey League legend Tim Horton, the first store opened in Hamilton, Ontario, Canada. In 1964, a cup of coffee and a donut cost only 10 cents each. As of September 2023, Tim Hortons operates 5,701 restaurants across 13 countries, making it Canada’s largest quick-service restaurant chain. In Canada, you can buy a Double Double as far north as Iqaluit, NU, as far south as Kingsville, ON, as far west as Campbell River, BC and as far east as St. John’s, NF. Not bad, eh!
Signature Items: Known for its coffee and donuts, Tim Hortons introduced the “Timbit” (bite-sized donut holes) in 1976, which have become a Canadian icon. Over the years, the menu has expanded to include sandwiches, soups, and breakfast items, catering to a wide range of tastes.
Canadian Identity: Tim Hortons holds a special place in Canadian culture, often associated with national identity and community gatherings. While deeply rooted in Canada, the brand has expanded internationally, with a notable presence in the United States and other countries including India. In 2023, Tim Hortons has signed master franchise agreements in South Korea, Singapore and Malaysia. They have also signed a development agreement in Panama and are considering an expansion to Indonesia as well.
Collaborations: In 2024, Tim Hortons introduced “Dream Cookies” in collaboration with popular candy brands Reese’s and M&M’s, offering an elevated cookie experience. Despite economic challenges, Tim Hortons reported a 4.6% rise in same-store sales in the second quarter of 2024, contributing significantly to its parent company Restaurant Brands International’s revenue.
The Tim Horton’s app is Canada’s most widely used food & beverage app. Over 4.3 million Canadians use Tim Horton’s app. In Comparison, Uber Eats has 3.9 million active users, and Starbucks has 2.4 million. Only the online retail giant Amazon boasts higher usage than Tim Hortons in Canada, which is quite impressive.
Every day, approximately 15% of all Canadians visit Tim Hortons – that’s 5.3 million happy customers daily! They serve more than 2 billion cups of coffee with almost 8 of every 10 cups of coffee sold in Canada.